Staging, that is, presentation, image or appearance, is a crucial step in any sales effort. When it comes to selling real estate, it is important to create a good impression on your visitors through presentation, “staging” techniques. It is a very effective way to compete with vendors in the area.
Here are some wonderful “staging” techniques to attract potential buyers.
1. Take care of the first impression.
The first impression is created when the visitor approaches your house. Many of them are even decided before entering the property. This is where landscaping and cleaning come into the picture. Make sure the lawn is free of dead leaves, that all bushes are pruned, and that flowering plants welcome the visitor. In addition, keep the entrance, roads and parking lot gate clean.
2. Clean the bathroom and kitchen.
Two very important spaces are the kitchen and the bathroom. Make sure they are both spotlessly clean and that everything is in good condition in terms of appliances and fixtures. Clean windows and mirrors so there is enough natural light inside the house. Place new, white towels in the bathroom to give it a fresh and relaxed look. Use fragrances in both spaces to give the feeling of freshness and cleanliness.
3. Forget about presenting an empty property.
Many homeowners try to remove all the furniture from their home to make their rooms appear larger than they are. However, it makes it difficult for a visitor to imagine life on the property. The trend is to rent furniture if the property is unoccupied and you want to prepare a “staging.” Furniture gives meaning to the space and makes the environment more attractive to the visitor. Make sure that the furniture rented for the different rooms is functional and looks nice and comfortable for the visitor.
4. Choose harmonious colors.
Painting is a quick and relatively cheap option and always contributes to giving magic to the property. The charm and smell of freshly painted walls can be very attractive to all potential buyers. Make sure you choose neutral colors, they give a feeling of spaciousness, cleanliness and serenity.
5. Virtual staging.
In case you decide not to invest the money and time necessary to prepare the property, you always have the option of «Virtual staging». It is not advisable to show empty images of rooms when you can give them life and beauty, very easily, with beautiful and sophisticated virtual furniture. This not only increases the interest of the potential buyer, but will also help you sell your property faster and at a competitive price.
